WHISTLER BLACKCOMB AND MONSTER ENERGY PARTNER TO CREATE NEW PORTABLE MINI RAMP

Beyond the ordinary is within reach.

WHISTLER, BC August 18, 2014 – Whistler Blackcomb and Monster Energy Canada, Ltd, the official energy drink of Whistler Blackcomb, have partnered in bringing innovation to the world of skateboarding with the creation of a new portable mini ramp. The Showcase Monster mini ramp follows a partnership agreement between Whistler Blackcomb and Monster Energy, signed last December, aimed at bringing new and innovative events and activations to Whistler Blackcomb. The new mini ramp is one example of the incredible activations, fuelled by Monster Energy, since the partnership.

The mini ramp is the brainchild of Showcase Snowboard, Surf and Skate Shop Manager Deanne Gale, who initially came up with idea two summers ago. “I wanted to build a portable mini ramp that could be used at both indoor and outdoor events throughout the year,” says Gale. “I really wanted to have the flexibility of using the mini ramp in lots of different places – around our facilities, on the mountain and for events further abroad. It has been so exciting to bring this dream to life.”

The Showcase Monster mini ramp boasts five foot high walls, over eight foot transitions and two inch steel coping. While the ramp is over 20 feet wide, it is still classified as a ‘mini ramp’.

“We could not be more excited about the Showcase Monster mini ramp,” says Darryl McDonald, On Premise Director at Monster Energy Canada, Ltd. “We wanted to create a versatile ramp that beginner to intermediate skateboarders could develop on, while also providing something expert skaters can still get rad on. We continually look for new and innovative ideas for events and activations, and the Showcase Monster mini ramp ticks all the boxes - from innovation to investing in the skateboarding community.”

The Showcase Monster mini ramp will be making its inaugural appearance at the Showcase Summer Ramp Series on Wednesday, August 20 in Mountain Plaza from 3pm until 6pm, with $500 in cash prizes. Showcase and Monster plan on using the mini ramp at their respective events in the future. The Showcase Summer Ramp Series has scheduled a second event for Saturday, September 20 in Mountain Plaza from 3pm to 6pm.

Guests looking to plan a trip to the consistently rated No. 1 Mountain Resort in North America can visit whistlerblackcomb.com/deals_packages  or call 1-888-403-4727.

About Whistler Blackcomb

Whistler Blackcomb, the official alpine skiing venue for the 2010 Olympic and Paralympic Winter Games, is situated in the Resort Municipality of Whistler located in the Coast Mountains of British Columbia 125 kilometres (78 miles) from Vancouver, British Columbia. North America’s premier four season mountain resort, Whistler and Blackcomb are two side-by-side mountains which combined offer over 200 marked runs, 8,171 acres of terrain, 16 alpine bowls, three glaciers, receives on average over 1,165 centimetres (459 inches) of snow annually, and one of the longest ski seasons in North America. In the summer, Whistler Blackcomb offers a variety of activities, including hiking and biking trails, the Whistler Mountain Bike Park, and sightseeing on the PEAK 2 PEAK Gondola. 

For more information, visit http://ww1.whistlerblackcomb.com/media

Proud to be a venue for the 2010 Olympic and Paralympic Winter Games

Media Notes:  Whistler Blackcomb is pleased to provide high resolution photographs available for editorial use, downloadable at the following link: http://portal.whistlerblackcomb.com/media

Please credit – Photographer Listed, Location: Whistler Blackcomb, British Columbia. 

All Whistler Blackcomb e-mail communications are sent by Whistler Blackcomb on behalf of Whistler Mountain Resort Limited Partnership, Blackcomb Skiing Enterprises Limited Partnership, Whistler Blackcomb Holdings and Crankworx Events Inc. Whistler Blackcomb’s address is 4545 Blackcomb Way, Whistler, B.C., V0N 1B4. If you wish to stop receiving emails from Whistler Blackcomb, please email .

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Our Partners

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Coca-Cola offers the world's favourite beverage brand to Whistler Blackcomb guests as a part or their memorable resort experience. As the cold drink sponsor at Whistler Blackcomb, Coca-Cola brings more than ice-cold refreshment.

Glacier Fresh Beer.Brewed in the mountain town of Creston, British Columbia, Kokanee beer is famous for it’s cool, crisp glacier-fresh taste. Kokanee is enjoyed by outdoor enthusiasts from coast to coast in Canada.

GMC

Since 1995, GMC has been the Official Vehicle of Whistler Blackcomb. GMC trucks and SUVs give you the performance, engineering and technology to get you, your family and friends and all their gear to and from the mountain any time of the year.

Monster Energy

At Monster all our guys walk the walk in action sports, punk rock music, partying, hangin’ with the girls, and living life on the edge. Monster is way more than an energy drink. Led by our athletes, musicians, employees, distributors and fans, Monster is a lifestyle in a can.

Nintendo

Nintendo is the worldwide pioneer in the creation of interactive entertainment, most recently the Wii U™ and the Nintendo 3DS™. It is responsible for the creation of industry icons that have become well-known, household names such as Mario™, Donkey Kong™ and Zelda™.

Smirnoff

Smirnoff is proud to be the vodka sponsor of Whistler Blackcomb. From extraordinary event experiences, to the latest in Music, Nightlife and extraordinary Cocktails. The world's best cocktails start with Smirnoff.

Samsung

Samsung Canada is proud to be the official electronics partner and preferred supplier of Whistler Blackcomb. As a world leader in digital technology, Samsung Canada enables Whistler Blackcomb to enhance the resort experience in new and innovative ways.

The Globe and Mail, Canada's National Newspaper, daily offers unparalleled national, international and business reporting, analysis and commentary to all the guests and patrons of Whistler Blackcomb.

American Express is the official Card of Whistler Blackcomb. The sponsorship program brings unique offers, purchase incentives and rewards for American Express® Cardmembers. ®,™: Used by Amex Bank of Canada under license from American Express

GoPro makes the world’s best selling and most versatile cameras, enabling people to capture immersive and engaging footage of themselves during their favorite activities.


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Jackson Triggs

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Arc'teryx

Arc’teryx Equipment is a technical high-performance outerwear and equipment company based in North Vancouver, Canada. Our relentless commitment to design, craftsmanship and performance delivers the Arc’teryx experience.

Icebreaker

As the official base layer and sock provider of Whistler Blackcomb, Icebreaker Merino Clothing is proud to bring warmth, comfort and style on the slopes to the resort visitors.

Gore-Tex

W.L. Gore & Associates, the makers of GORE-TEX® products, is proud to be the official technical fabric sponsor of Whistler Blackcomb. GORE-TEX® products are wearable weather protection that keeps you dry and comfortable from head to toe in any kind of weather.

Quiksilver

Fueled by passion and guided by our love for the mountains, Quiksilver has evolved with snowboarding, always pushing the boundaries and taking things further.

Avis

Avis Car Rental and its subsidiaries operate one of the world's best-known car rental brands with approximately 5,200 locations in more than 165 countries.

Stanley

With over 170 years of innovation, Stanley Tools offers the broadest range of carpentry hand tools, automotive tools and storage for construction professionals, mechanics, and home improvement enthusiasts.

Blackcomb Aviation

Blackcomb Aviation is proud to be the Official Helicopter of Whistler Blackcomb. For more than two decades our helicopter pilots and mountain guides have introduced outdoor enthusiasts to the beauty of British Columbia. Summer or winter - our tours cater to a wide range of interests, fitness levels and budgets but can also be tailored for special events. We enjoy this area of our business tremendously and welcome your ideas as much as your business.

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